King is taking a significant step with the launch of Candy Crush Solitaire, its first simultaneous release across multiple platforms. This marks a major push beyond the traditional Google Play and iOS App Store reliance, thanks to a partnership with Flexion Mobile. The game will debut on five alternative app stores, including the Samsung Galaxy Store and Huawei AppGallery.

This simultaneous launch strategy signals King's recognition of the growing potential of alternative app stores. Given King's immense success with franchises like Candy Crush, this move is noteworthy. The company's decision to launch Candy Crush Solitaire simultaneously across these platforms suggests a belief in their viability as significant avenues for reaching a wider audience.

The simultaneous release of Candy Crush Solitaire on alternative app stores represents a shift in the gaming industry's approach to app store distribution. Major players like King are increasingly acknowledging the potential of these alternative marketplaces to expand their reach and tap into new user bases. This strategy suggests a future where alternative app stores play a more prominent role in game distribution.

For those interested in learning more about Huawei's app store, exploring the 2024 AppGallery Awards provides insight into their top-performing releases and the types of games that thrive on their platform.