January 2025 Gacha Game Revenue Report: Genshin Impact Leads the Pack

The gacha game market continues to generate significant revenue, with January 2025 figures revealing some interesting trends. Genshin Impact, boosted by a major update featuring the Pyro Archon and the highly anticipated Mawuika banner, saw a remarkable surge in revenue, nearly doubling its December 2024 earnings to a staggering $99.4 million (compared to $45.6 million the previous month).

Image: ensigame.com

Trailing behind Genshin Impact, Pokemon TCG secured second place with $64 million in revenue. Love and Deepspace, a popular "female gacha" title, rounded out the top three, generating $55.2 million.

Honkai Star Rail experienced a dip in revenue, earning $50.8 million for the month. Zenless Zone Zero also saw a significant decline, with its January revenue halved to $26.3 million compared to $57.9 million in the previous month.

It's important to note that this ranking considers only mobile platform revenue. While some games, such as those from miHoYo, are also available on PC, their PC revenue is not included in this report. Furthermore, the data incorporates a multiplier for Android revenue in China, as Google Play is unavailable in that market, using iOS revenue as a basis for estimation.