e.l.f. Cosmetics: Beauty for Everyone, Everywhere. Join the Beauty Squad!

Unlock exclusive rewards and surprise product drops throughout the season by joining the e.l.f. Beauty Squad rewards program.

Discover a world of beauty! From trending lip oils to high-performing skincare, the e.l.f. app offers the best in beauty for every eye, lip, and face. Enjoy a seamless and engaging shopping experience.

Explore, share, and find your holy grail e.l.f. products. Utilize features like Virtual Try-On, shade matching tools for concealer and foundation, and shoppable stories to discover your next favorite makeup and skincare items.

Join the FREE e.l.f. Beauty Squad Rewards Program:

Earn points in multiple ways and redeem them for free products and other amazing rewards. Beauty Squad perks include:

• Earn points on all your purchases – simply upload your receipts to the app.
• Redeem points for free products, discounts, or gift cards to your favorite stores and restaurants (including Chipotle, Target, Ulta, Amazon, Walmart, and more).
• Enjoy early access to new product launches and sales.
• Celebrate your birthday with a free gift and double points.
• Access exclusive member-only content, such as the Hot as e.l.f. chart and the Squad Sign quiz.
• Unlock higher tiers for even more benefits, such as free shipping (for Icon members).

More Ways to Save:

Get instant access to weekly e.l.f. ads, gifts with purchase, and special offers on makeup and skincare.

Enhanced Shopping Experience:

• Shoppable Stories: Stay updated on the latest product launches and discover new favorites.
• Virtual Try-On: Virtually try on products to find your perfect shade match.
• Swipe to Like: Swipe right on products you love to build your wish list.
• In-Store Assistance: Use the barcode scanner to virtually try on shades, view tutorials, and learn about ingredients while shopping in-store.
• Stay Informed: Opt-in for push notifications to be the first to know about exclusive offers, new arrivals, and sales.
• Order Tracking: Easily review your order history and track your deliveries. Find the nearest e.l.f. store using the store locator.
• Share the e.l.f. Love: Share your favorite products and looks directly from the app.

e.l.f. UP! on Roblox:

Stay updated on the latest happenings in e.l.f.'s Roblox tycoon adventure.

e.l.f. makes beauty accessible to everyone. Download the app and join the fun!